One week project: Copywriting
/As we approach the final third of the semester, the latest first year brief asked the students to directly engage with the concept of copywriting; to put words front and centre of a communication.
Each student was asked to research and immerse in a given area of interest: ornithology or philately for example. Then, whilst imagining themselves as a keen pursuer of their given field, write an advert seeking like-minded individuals on campus.
Mountaineering
